Nourishing and nurturing more lives, every day.

For over 100 years, Tiger Brands has been part of the moments that truly matter to millions of South Africans through our portfolio of iconic heritage brands. From our humble beginnings as a family-owned business in Newtown, Johannesburg we have grown to become one of Africa’s largest listed manufacturers of fast-moving consumer goods (FMCG). Our core business is the manufacture, marketing and distribution of everyday branded food and beverages. 

Our purpose is simple - to nourish and nurture more lives every day.

The goals we have set for our company can only be achieved if we hold uncompromisingly to our values, as well as to our commitment to developing world class, passionate people. As we work towards a more sustainable future together, we hold ourselves to a high standard. In this way we are able to cultivate a winning culture.

Above all, the heartbeat of Tiger Brands is Sustainability. In staying true to the South African philosophy of “I am because you are”, we are committed to creating shared value across our diverse stakeholder base. We believe that our communities should be better off because we are there and take an active role in driving food and nutrition security, consumer education and food safety imperatives, in addition to supporting the development of small suppliers to actively compete within our supply chain. We are rigorous in our pursuit to minimise any negative impact on the environment - both local and global - the community and the economy.
We are committed to actively improving the country and the people who have helped make and keep us in the triumphant position we find ourselves in today. With this winning formula we are confident that our iconic brands will never stop adding value to the lives of our consumers.